Kim Kardashian Divorce?

First, watch this video about Kim Kardashian getting a divorce.

 

Wow!! This is what I have to say. This is something that I have heard about for the past few days, and I don’t even watch the news or read the newspaper that much. So I figured this would be a good topic to talk about since I am sure all of the girls are very interested in this topic, and it has hit the media hard.

What I am most shocked about is why they got a divorce. It seems like they did not even want to try to work things out. They could not settle on a place to live. Really!?! To myself I am thinking what have our celebrities come to? Divorces everywhere!

I am sure we are not getting the whole story here, but what do you guys think about the whole situation?

Do you think it is really? Do you think they just split to keep the Kardashian’s show alive (with drama)?

Personally, I think that they should work it out because no one cheated on each other, but that is just my opinion. I think that marriage is a sacred thing, and I feel like they both treated it like it was just another boyfriend or girlfriend.

Advertisements

Getting a Spot in the Spotlight!

I just read a blog by Jackson Wightman from PRDaily, and he talked about how to score that spot in the magazine or newspaper for Christmas.

Even though he gives tips for the Christmas holiday I think that these can also be applied to anytime of the year. This really interested me because I would possibly like to work for a magazine company one day.

Tip 1: Start Early

He says that you need to get your information/article in as soon as possible. DO NOT procrastinate.

Tip 2: Find out who is in charge

This is who you will need to contact.  You will need to know what the deadlines are, who is writing about what, and what categories are being published.

Tip 3: Be short

Keep your pitch short and relevant. You do not want to send and e-mail to whoever is in charge a list of 25 things with a video clip and a link. Keep it short!

Tip 4: Be ready to send high resolution pictures

If you are successful and they liked your pitch, you want to make sure you have pictures ready, especially during Christmas season.

 

These were some very good tips that I learned and I hope you like them!

 

It is about who you know.

Recently, there has been this thought on my mind about my career path in PR/Journalism (that is my major here at Southeastern).  One thought that always crosses my mind is that I am not smart enough for this career path, especially after interviewing my PR professional.

After I thought about it, I realized that PR is not all about just being smart.  What my PR professional said was that it was also about who you know.  So that is what keeps me going because I am not definitely not as smart as some PR professionals out there.

I have provided a video clip again from my favorite show The Big Bang Theory, and it just kind of reassures me that the smartest people with the highest IQ’s do not always win…

 

Another Lawsuit!…What is it this time?

There are so many different ways that PR practitioners can have a lawsuit form against them.  After taking the NewsU course and reading chapter nine of my Think Public Relations book I realized all of the things that PR practitioners have to go through. I think that the most important piece of the law for PR practitioners to be aware of is the law about trademarking.

First off, a trademark is something that identifies a product through words, symbols, or a slogan.  Many of use know what trademarks are, but here are a few examples of trademarks that are protected: aspirin, cornflakes, nylon, cellophane, etc.  They are all common names that we use in our everyday language. They usually do not just describe one product.

The law says, you are not aloud to copy a trademark and make it your companies slogan, use it to campaign something, etc. so with this in mind PR practitioners have to get creative. So, for PR practitioners this might bring a lot of trouble. There are so many slogans out there and it is hard for PR practitioners to find one that is not in use.

There were stories in our book that told us about lawsuits based on trademark infringement.  One story from the book was this: Entrepreneur (magazine) filed a suit against a PR firm because it changed its name to “EntrepreneurPR”.  It is the simplest sayings or words that could make a company have a lawsuit against them. This is why PR practitioners need to know this law very well.  They need to know the majority of the trademarks out there or if they do

Here is an example of a Starbucks trademark infringement!

not know all of them they need to have someone check before they publish a campaign or a new company name.

There are so many laws out there that PR practitioners have to look at, but I think that this one could get them in the most trouble. They need to be current and up to date on everything.

I wonder how many PR firms get lawsuits on trademark infringements?…hmmm!

Interview with PR Professional Casey Taylor

So I conducted an interview with a PR professional today, face-to-face, with a man named Casey Taylor, who I met at a meeting. I was blown away. You wanna know why?

Well first of all, he owned his own business at the age of fifteen and sold it at the age of eighteen. Now he has his own PR firm called Crescendo, and works for another larger company at the same time. His company, Crescendo, is a boutique firm and he works alongside his partner. He graduated from Liberty University located in Virginia, but he was home-schooled through sixth grade I believe. This man has a great background and that was the first thing that got me interested in what he had to say.

Here are the following questions and answers that I asked and received from Casey:

Q1: What was your day like yesterday?

Answer:

  • Woke up at 4 A.M.
  • Arrived at the office at 6 A.M.
  • Reviewed his client touch points, composed e-mails, and figured out when to e-mail and call his clients. He uses something called PPP, which stands for Purpose, Process, and Pay-off.
  • At 8 A.M. everyone arrives at the office.
  • 9 -11 A.M. they have a team meeting
  • 11 A.M. -12 P.M. is when he had lunch with a client.
  • From 12:30-1:30 he did research and development
  • From 1:45-4 he had client meetings including intern clients
  • From 4-5 he met with the executives
  • From 6-9:15 he went to a client’s fundraiser
  • Lastly, from 9:30-10:45 he had a conference call

Q2: What was a project that you are currently working on/or that you have finished that you are most proud of?

Answer:

The first project that Casey was proud of was the One Million Men Porn Free, which is at First Baptist Church at the Mall.  The second that he is proud of, he couldn’t just pick one, was called Culture Rock.  It is a teen conference and he was the on the founding committee.

 

Q3: What do you do to keep current in the PR industry?

Answer:

  • Read tech blogs
  • Keep up with the cool list
  • Twitter and Facebook
  • Watch trends on TV
  • Listen to pop culture on the radio

Q4: What do you wish you would have known before starting your career in PR?

Answer:

Nothing is what it seems! Stay grounded in reality and do not get caught up in the illusions.

 

Q5: How important is writing in your career?

Answer:

VERY!!!

 

 

Q6: What are three tips you would offer someone starting out in PR?

Answer:

  1. Guard your morals and heart. You can’t be double minded.
  2. You are gonna be poor for a long time no matter where you are and where you start out.
  3. Be grounded! Maintain relationships with at least three friends who will keep you accountable.

 

Some other great information that I got from Casey was that it doesn’t matter what your degree is. What matters is who you know and what you have done.  That could be internships or creating a portfolio of what you have done.  Not only just showing what you have done, but how you have progressed is very important.

Another piece of information that Casey gave me was that when you get an internship or even a job to be careful.  You should find a company that has the same morals as you and fits you.  He gave an example that if you get into a company that are scam artists and decide you don’t fit in with that company and try to go to a clean company it won’t work. The clean company won’t hire you because they think you are a scam, and if you blame it on the scam company, the clean company won’t hire you because they don’t want you bad mouthing them down the road.

One last main piece of advice he gave me was that you should not cover up your clients mistakes.  You should acknowledge them and then encourage the public by showing them the appealing things. Give the client the whole picture not just the bad things, or just the good things.

I learned a lot from Casey Taylor, and I am so glad that this interview was required of us in this course.

FACEBOOK!!!!!…..Drama?

So as some people may know who read my blog I LOVE the Big Bang Theory. So when I have nothing come to my head I decide to write about the Big Bang Theory.  This video clip is about Facebook. I just wanted to show how Facebook can be easily hacked and so much drama can come from it.

The whole drama thing about Facebook has really been on my mind because of stories I have heard from friends and what not. So anyways, here is the clip! (For some reason it isn’t embedding so just click on the link and it will take you to Youtube. Sorry for the inconvenience. If anyone knows how to fix it please let me know!)

Defamation, Invasion of privacy, Copyright…..protect yourself!!

So I just took a NewsU course online and learned so much about privacy and a whole bunch of other things.  This is great information for people who blog, write, and take pictures. I just wanted to share some things with you that I learned so here it goes!

First, here are some definitions that might be helpful!

  • Defamation is an injury to someone’s reputation caused by the publication of falsehoods.
  • In defamation there are two categories. One is public figures are people who are famous and they have to prove that the person acted with actual malice.  The second is private figures who are the people who are not famous and the state sets their own rules about defamation, but they must prove that the publisher was at least negligent.

Ways to protect yourself from defamation liability:

1. Being as accurate as possible.

2. Use reliable resources.

3. Correcting or retracting your mistakes.

4. Be cautious when posting negative information.

 

These are some way to protect yourself from invasion of privacy:

1. Report in topics and facts that are legitimately news worthy.

2. Gather information in public places and from publicly available source

3. Where possible, get consent from the people you are writing or talking about.

 

Ways to avoid copyright liability:

1. Stick to the facts and avoid taking someone else’s creative expression.

2. Use your own works.

3. Seek the copyright of the owner to use their work.

4. Make sure you use the information fairly.

 

There was a lot of good information in this course and I know people in my public relations class have taken this, so I wonder what they got out of it?

This course made me think about protecting myself with things I say and write, but also not taking or using other people’s information without consent from them because it could cause major problems.

I hope you enjoyed this!!

Previous Older Entries Next Newer Entries