Darth Vader Commercial….

This commercial is one that they played in the super bowl and my business professor showed this to me. I find it very funny and I hope you do too!

This video persuades you to buy a Volkswagen obviously, and without the signature music this commercial would be very…bleh. The little boy dressed as Darth Vader makes the commercial that much better. The commercial manipulates you as well like it described in the News U course. They hook you with the features/luxury, and that it is a family/everyday kind of car.


1 Comment (+add yours?)

  1. Isa Ramos
    Sep 21, 2011 @ 04:01:06

    I loved this! It made me laugh! 🙂 The music and the little boy’s (non-facial) reactions and body language told the whole story without any needed dialogue.
    The VW people know: a cute little kid + a little humor + good music= SOLD!


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